About Sakura Matsuri
As spring’s warmth gently returns, cherry blossom trees — known as sakura — begin to bloom across Japan, painting the landscape in soft shades of pink and white. This magical transformation marks the arrival of Sakura Matsuri (桜祭り), the beloved cherry blossom festival that draws visitors from all around the world.
At the heart of this season lies hanami (花見), the centuries-old tradition of gathering beneath the blossoms with family, friends, and communities. People share food, music, laughter, and moments of reflection under the fleeting beauty of sakura — a gentle reminder of life’s impermanence and the joy of new beginnings.
But you don’t have to travel far to feel this magic. Here in London, as cherry blossoms begin to bloom in city parks and neighborhood streets, the spirit of spring is just as alive — uplifting, energizing, and full of hope.
We invite you to celebrate this special season with us — the Japanese way.
Join our Sakura-themed experiences and workshops, immerse yourself in Japanese culture, and embrace the arrival of spring with beauty, meaning, and joy. 🌸
“Embrace the beauty of sakura to uplift your spring time in london.”
“Dear Asia brings in a full japanese sakura matsuri experience to our office to brighten everyone’s day.”
Book a bespoke workshop
Bring the spirit of spring to your team with our Sakura-themed workshop.
We’ll create a bespoke experience tailored to your schedule, group size, and budget — perfect for offices, teams, or special gatherings.
As experienced event designers, we blend Japanese traditions with hands-on crafts, cultural insights, and delightful seasonal treats and drinks. It’s more than a workshop — it’s a joyful celebration of spring that everyone will remember.
Sakura themed Celebration
From the moment your team steps into our workshop, we aim to transport them straight to Japan — not just with sakura, but with the full spirit of spring. Don’t worry, it won’t be all pink — it will be beautifully, authentically Japanese.
Since we can’t take you to sit beneath the cherry trees, we’ll bring the blossoms to you. From thoughtfully curated décor and music to seasonal delights, every detail is inspired by the magic of sakura. Enjoy an exquisite selection of high-end wagashi (Japanese confections), spring-themed treats, sakura sake, and traditional matcha or Japanese tea. It’s a full sensory experience that celebrates the charm of Japan’s most beloved season.
Sakura Fan Painting
Unleash your creativity in our Sakura Fan Painting Workshop. Celebrate the beauty of spring by designing your own hand-painted fan inspired by the delicate cherry blossoms of Japan. Guided by expert instructors, you’ll learn traditional painting techniques while expressing your personal style on a beautiful fan — a perfect souvenir of this season’s sakura magic. No prior experience needed — just bring your enthusiasm and a love for creativity!
Japanese wagashi
For our workshop, we go the extra mile to source authentic Japanese wagashi, traditional confections crafted to celebrate the fleeting beauty of cherry blossoms. During sakura season, these delicate treats often take the form of cherry blossom petals or soft pastel-colored sweets, capturing the essence of spring. Light, subtle, and bursting with seasonal flavors, wagashi is the perfect complement to your sakura celebration, offering a delicious taste of Japan’s most cherished season.
Our client reviews
Read reviews from our clients to see how our cultural workshops have made a positive impact on workplace cultural diversity.
Bespoke cultural workshops for companies
Explore our range of workshops on Asian cultures, perfect for your next team-building event or cultural learning session at work.
Best of Asia Zen Crafting
Our Asian Zen crafting workshop is thoughtfully crafted to offer a serene experience that fosters a connection with the rich arts and crafts of Asian heritage. Through engaging in these gentle crafting activities, we aim to inspire a deeper appreciation for Asian aesthetics while providing a serene space for individuals to find tranquility in the creative process. The workshop covers a range of practices, including Japanese origami, Chinese calligraphy, and Korean embroidery, promoting not only inner peace but also the creation of beautiful, meaningful art, resulting in a profound sense of accomplishment with each creation.
Best of Asia Drink Tasting
Our “Best of Asia” drink tasting workshop presents a delightful opportunity to acquaint your team with a variety of unique drinks and exotic flavors. We’re excited to share with you a carefully curated selection of beverages from various regions of Asia, each boasting its distinct taste profiles and potential mixing options. During this engaging workshop, we not only explore these intriguing flavors but also delve into the rich tapestry of Asian drinking culture. Your team will gain insights into the customs, traditions, and even fun drinking games that are integral to these cultures.
Our Festive Celebration Events
Keep an eye on our calendar, and you’ll find that we have festival celebrations throughout the year, bringing you a taste of Asian culture and heritage.
May 28
Dragon Boat Festival – Create Your Own Five Colour Threads Bracelet Workshop
More about Asian Festivals & Cultures
Find out our blog writing offering you insights about asian festivals from history, background to ideas of how to celebrate with your team to promote culture diversity in your company.
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